It is generally recommended to post regularly to your business social media accounts, but the frequency of your posts will depend on your industry, audience, and resources.

Posting daily can be a good way to keep your brand top-of-mind for your followers and increase engagement, but it can also be time-consuming and resource-intensive. It’s important to find the balance that works best for your business.

If you have the resources and the content to post daily, it can be a good strategy. If not, it’s better to focus on quality over quantity, and create fewer but more high-quality posts that will resonate with your audience.

It’s also important to consider the timing of your posts. Posting at the right time can help increase engagement and reach. You can use analytics to determine the best times to post for your specific audience.

In summary, there isn’t a one-size-fits-all answer for how often to post to your business social media accounts. The best approach is to experiment with different posting frequencies and analyze the results to find what works best for your business.